Programme

Marc-André Kamel is a partner and director with Bain & Company's Paris office and a leader in the firm's global Retail and Consumer Products practices.Marc-André leads Bain's Retail practice for Europe, Africa and the Middle East. He is also a leading member of Bain's Full Potential Transformation practice.Marc-André has more than 25 years of management consulting experience, working with CEOs and senior management teams on their most pressing issues and helping them drive full potential transformation programs. Since joining Bain in 1988, he has worked with clients in a wide range of industries including retail and consumer products, luxury goods, media and tourism. His projects have covered a broad cross-section of issues including corporate and business unit strategy, marketing strategy, cost reduction and operational improvement, mergers & acquisitions and organization.Marc-André is currently the Chairman of Bain's Nominating Committee and was previously a member of the firm's Compensation and Promotion Committee. He is a graduate of the "Ecole Spéciale des Travaux Publics" in France, where he received a degree in civil engineering. He also earned a master of science degree in civil engineering from Northwestern University and completed an MBA with distinction from the Wharton School. Marc-André is a member of the Board of AmCham France (American Chamber of Commerce in France) and is a regular speaker on retail and luxury.

Tom Blackwell heads EM, a financial communications consultancy focused on Russia and emerging markets, with offices in New York, London, Moscow and Hong Kong. EM was created following a successful MBO and carve out from M: Communications, where Blackwell was the Managing Director of the UK agency's Russian office. Prior to joining M: Communications, Tom worked for The PBN Company (part of WPP), where he was Managing Director of the firm's Moscow office and also led its international financial communications practice in Russia. Among Tom's particular areas of expertise are IPO communications, and he has led the communications for more Russian IPOs than any other professional in the market. In addition, Tom has substantial experience managing the communications for privatisations, major cross-border M&A transactions and shareholder activism campaigns. Tom has a first-class degree in Modern Languages from the University of Durham and is a fluent Russian speaker.

Education: 1993 – Leningrad Finance and Economics Institute with a major in economic cybernetics. 2002 – Saint Petersburg State University, Faculty of Law. 2004 – Master’s degree from Saint Petersburg State University, Faculty of International Relations. 2003 – Defended his post-graduate dissertation and granted the degree of candidate of economic sciences. 2008 – International Management Institute of St Petersburg (IMISP) under the Masters of Business Administration programme. Professional experience: 1998 – Elected deputy of the Legislative Assembly of St. Petersburg (second convocation) for the 33rd Electoral District (Moskovsky District) and was twice re-elected in 2002 and 2007. 2009 – Appointed member of the Federation Council of the Federal Assembly of the Russian Federation – Representative in the Federation Council of the Federal Assembly of the Russian Federation from the Government of St. Petersburg; representative of Saint Petersburg State University in the government and administrative bodies of the Russian Federation. 2011 – Appointed Deputy Minister of Justice of the Russian Federation. 2012 – Appointed Deputy Minister of Industry and Trade of the Russian Federation. 2014 – Appointed State Secretary and Deputy Minister of Industry and Trade of the Russian Federation under an order of the Government of the Russian Federation.

• He graduated from The Military medical Academy and St. Petersburg State University of finance and economics. • Dmitry started his career as an entrepreneur, founded several projects in the sector of trade, advertising services and financial consulting. • He is actively engaged in the sector of private investment since 1997. • Dmitry is the co-owners of a number of developmental projects and existing trading companies, in particular, the Rive Gauche chain of perfume and cosmetics stores, Obuv.com footwear chain, Wild Orchid Group and chain stores OPTOKLUB Ryady.

Born: 1972 in Moscow. Graduated from the Economics Faculty of Moscow State University and completed postgraduate research at the Institute of Latin America of the Russian Academy of Sciences. 1999 through 2005: member of the Supervisory Council of the National Securities Market Association, of the expert council of the Financial Markets Committee under the State Duma of the Russian Federation.2011 through 2015: held the position of Chairman of the Management Board of the National Association of Producers and Suppliers of Foodstuffs Rusprodsoyuz. June 2015: appointed head of the Autonomous Non-commercial Organization Russian Quality System (Roskachestvo), set up by Russian Government Directive. Is an active participant in many expert organisations, in particular Open Government, Expert Council of the Federal Antimonopoly Service, working group of the Public Council of the Ministry of Agriculture of the Russian Federation on foodstuff quality, member of the Commission for Supervising the Code of Fair Practices. Married with three children.

Born in 1970 in Tashkent, in a family of scientists. Holds a B.Sc. degree and a Ph.D. in Computer Science from the Moscow Institute of Physics and Technology (MIPT), where he studied from the age of 15. In 1996 Protassov joined Standard & Western Software IT company as a technical specialist and relocated to Singapore. In 2000 Protassov, together with his friends from MIPT, founded a new company, SWsoft. Under his leadership, SWsoft opened a new R&D center in MIPT to begin developing new products. SWsoft grew into two separate companies, Parallels and Acronis, with Protassov being a co-founder of both. Today, these companies are respected market leaders in the field of data protection and server virtualization, with millions of customers worldwide. Up until 2013, Protassov held a position of Senior Vice President of SWsoft (and later, Parallels, when the company was renamed from SWsoft in 2007), supervising R&D, product development, and technological processes within the business.In 2013, Protassov re-focused on Acronis and became a Senior Vice President, responsible for the technical side of business development, product line, and software updates.Protassov holds 71 patents in the area of computer science and server virtualization, and co-authored the container virtualization technology, which has become an integral part of the global cloud today, currently powering over 10 million servers around the world.

Branding, marketing and external communications expert. CEO of Natsionalniy Brand Agency, operator of the national brand Sdelano v Rossii – Made in Russia. Concept creator, Made in Russia brand. Between 2007 and 2012 worked as an independent consultant for Federal Antimonopoly Service, Federation Council, political parties and strategic enterprises. In 2012 founded and became CEO of Natsionalniy Brand – an agency that aims to create and promote a national brand Sdelano v Rossii – Made in Russia. In 2015 Sdelano v Rossii has been introduced at the Milan Expo with participation of First Deputy Prime Minister of Russian Federation Igor Shuvalov. In 2015 became an invited expert for an international branding textbook Nation Brand where he published an article about Sdelano V Rossii brand. Awards: in 2009 and 2010 received an honorary diploma for valuable assistance from the chairman of the Federation Council.

Aizel Trudel (born Guseinova) is the representative of the “Christian Louboutin”, “Agent Provocateur”, “L’Agent by AP” and “Laduree” brands, founder of the AIZEL Moscow boutique, co-founder of the online store AIZEL.RU and trustee of Natalia Vodyanova's Naked Heart Foundation. Aizel was born in the family of a diplomat Aidyn Guseinov on March 7, 1977; in 2000 she graduated from the journalism faculty of the Moscow State Institute of International Relations (MGIMO) specializing in public relations. Aizel is married to the architect Louis Trudel, the head of TTMG, an international design company. She is the mother of two children. Professional activities 1998-2002 – Head of the Public Relations department in Russkoe Zoloto, where she represented Thierry Mugler, Christian Lacroix, Herve Leger, Donna Karan and other brands. 2002-2003 – commercial director of the Plaza group of companies. 2002 – launching her first independent project Aizel’s Secret in Crocus City Mall. 2003 – commercial director of the Nautilus Shopping Mall.2003 – launching the multi-brand boutique AIZEL Moscow, which first offered to its Moscow clients the collections from such fashion designers as Azeddine Alaia, Marc Jacobs, Stella McCartney, Peter Pilotto, Rodarte, Michael Kors, Oscar de la Renta, Emilio Pucci, Jimmy Choo, Erdem, Delpozo, etc. 2004 – opening the first boutique of Agent Provocateur. 2006 – opening one of the first Christian Louboutin boutiques. 2007 – opening the first boutique of Diane von Furstenberg. 2011 – launching the online store AIZEL.RU. 2012 – launching the online store AgentProvocateur.ru 2013 – Aizel became a trustee of Natalia Vodyanova's Naked Heart foundation. 2014 – opening the first boutique of L’Agent by Agent Provocateur. 2014 – Aizel became the representative of Laduree, a famous French luxury bakery and sweets maker. 2015 - Aizel became the representative of Charlotte Olympia.2016 - opening the first Laduree boutique in Moscow.2016 - opening the first boutique of Charlotte Olympia.2016 – launching the online store LAgentbyAp.ru

Igor served on X5’s Supervisory Board since 2013. He has been Managing Partner and CEO in RosExpert, which he co-founded in 1996 and has subsequently successfully developed into the Russian alliance partner of Korn/Ferry International. Igor started his career as finance manager at the Russian branch of Beoluna, the Japanese jewelry producer. Igor holds a degree in economics from the Kaliningrad Technical Institute (1992), and degrees in business administration from the Institute d'Administration des Enterprises (France, 1994) and the Danish Management School (1995).