Programme

THE UNABATED GROWTH OF E-COMMERCE – HOW WILL IT RESHAPE GLOBAL RETAIL MARKETS

Global Economy: New Challenges and Shifting Horizons
Panel Session
Pavilion 8, Conference Hall 8.3

Online sales reached USD 1.5 trillion worldwide in 2014 and is projected to continue its strong growth over the coming years. More sophisticated interfaces, enhanced payment systems, improved logistics and better mobile phone apps are, taken together, leading to a major shift in retail behaviour. Will established retailers with e-commerce operations dominate the space, or can e-commerce players take the majority of market share? What further innovations in online retailing are likely to come to market in the next two to three years?

Moderator:
Nicole Sheffield , Chief Executive Officer, NewsLifeMedia

Panellists
Johan Aurik , Managing Partner, Chairman of the Board, A.T. Kearney
Carlo D'Asaro Biondo , President EMEA, Strategic Relationships, Google
Mark Zavadskiy , Business Development Director for Russia and CIS, Aliexpress; General Manager, Alibaba Russia
Kjell-Morten Johnsen , Chief Executive Officer, VimpelCom Russia (Beeline)
Dmitry Kostygin , Сhairman of the Board of Directors, Ulmart
Vasyl Latsanych , Vice President for Strategy and Marketing, Member of the Management Board, MTS
Danny Perekalsky , General Director, Ozon.ru
Aleksey Skatin , Deputy General Director, The Federal State Unitary Enterprise Russian Post
Susan Athey , Professor at the Graduate School of Business, Stanford University

Front row participants
German Klimenko , Adviser to the President of the Russian Federation
Ilya Kostunov , Deputy of the State Duma of the Russian Federation
Vsevolod Strakh , Executive Director, PJSC «Platform Utinet»

Broadcast

Key moments

E-commerce is dying, but m-commerce is boorning.
Carlo D'Asaro Biondo
Everything will be bought online. It’s just a matter of one, two or three generations.
Danny Perekalsky