SPIEF Junior

The Role of Communication in Building a Business: From an Idea to a Brand

05 Jun , 12:00–13:00
Panel discussion
SPIEF Junior, courtyard
Discussion with teenagers with the participation of National Priorities Autonomous Non-profit Organization

Why is communication paramount to the success of any idea? How can we build meaningful, relevant, and effective communication? An overview of the best advertising cases in terms of business efficiency. Advertising and myths.

Speakers
Grigory Novikov, Strategy Director, National Priorities Autonomous Non-profit Organization
Ruslana Kharitonova, Creative Director, National Priorities Autonomous Non-profit Organization

Broadcast