From Things for the Soul to Business With Soul: How to Develop Social Entrepreneurship in Russia
Social entrepreneurship as means to mitigate and resolve social problems by implementing sustainable business models has great potential in Russia. There is a growing number of self-motivated, entrepreneurial and socially aware people who want to change the status quo and are ready for entrepreneurship “with a purpose”. Are social entrepreneurs dreamers or realists? Is it possible to build a sustainable business and simultaneously address problems of society? What opportunities should not be missed and what mistakes should be avoided in social entrepreneurship?
Yulia Aray, Senior Lecturer, Department of Strategic and International Management, Graduate School of Management of St. Petersburg University
Anatoliy Movshovich, Head, The World to the Touch