Development Strategies: How Megatrends Impact Women's Economic Potential
Awareness of trends and their impact on different areas of life is becoming a critical skill for people’s success in this rapidly changing world. Megatrends such as globalization, transformation, bolstering business partnerships, as well as the mass introduction of artificial intelligence are creating new challenges and growth points for different industries. Women generally adapt to change more easily. A study conducted by the Council of the Eurasian Women’s Forum and NAFI Research Centre showed that during the pandemic women entrepreneurs were leaving business at a rate of 3.6% versus 4.4% for men. The sustainability of women’s business projects is attributable to a culture of openness and trust, support for international communities, the inclusion of digital ecosystems in business processes, and the reassessment of values with a focus on taking care of people’s health. Preserving and enhancing the social, technological, and economic potential of different countries, as well as international cooperation, require development strategies to be adapted taking into account the impact of megatrends on individuals and societies. What is the best thing to focus on, given the successful track record of women’s business sustainability?
Moderator
Guzeliya Imaeva,
Chief Executive Officer, NAFI Research Centre
Panellists
Rfah Hadi Alyami,
Consultant, Ministry of Education of the Kingdom of Saudi Arabia
Neelam Gorhe,
Deputy Chairman, Maharashtra Legislative Council
Elina Isagulova,
Vice President for B2B Commerce and Operations Management, VK
Galina Karelova,
First Deputy Chairman of the Federation Council Committee of the Federal Assembly of the Russian Federation on Federal Structure, Regional Policy, Local Self-Government and Northern Affairs
Marina Medvedeva,
Member of the Management Board - Managing Director, SIBUR
Elvira Nurgalieva,
Deputy Minister of the Russian Federation for the Development of the Far East and the Arctic
Alexandra Ryabykh,
Co-founder, Association of Women in the Nuclear Industry Foundation
Yomna Elsheridy,
President, Business Women of Egypt 21; Member of Egyptian Chapter, BRICS Women's Business Alliance (WBA)
Tatyana Yakovleva,
First Deputy Head, Federal Medical-Biological Agency of the Russian Federation
Front row participant
Anna Kharnas,
Marketing Communications and Commercial Director, Games of the Future 2024