Business programme

Great Cultures: New Opportunities for Creative Interaction among BRICS Countries

06 Jun , 15:00–16:15
A Healthy Society, Traditional Values and Social Development: The Priority of the State
pavilion H, Krasnodar Region Hall

Creative industries play a crucial role in the development of BRICS countries. They stimulate economic growth, create cultural products and services, provide new employment opportunities, promote urban renewal and regeneration, and contribute to intercultural collaboration. By bringing their ideas to life, musicians, designers, artists, bloggers, art critics, and architects create profitable projects and shape the BRICS alliance’s image on the international stage. Intra-alliance cooperation can significantly boost efforts to develop creative industries, considering that BRICS accounts for more than 40% of the world’s population and represents an attractive market, including for those involved in the creative economy. What are the main goals of creative industries developing international cooperation and exporting their products and why is this so important? What initiatives could systematically develop the creative economy of BRICS member states? What creative products and services can Russia offer to consumers in BRICS countries today? What experience of other BRICS members could be relevant for the development of creative industries in Russia? What kind of collaboration and business models are needed to form a sustainable creative economy?

Moderator
Nataliya Loseva, Deputy Editor-in-Chief, International News Agency Rossiya Segodnya

Panellists
Massoud Akhmadvand, Head, Iranian Cultural Center in Russia
Konstantin Bogomolov, Art Director, Moscow Drama Theatre on Malaya Bronnaya
Vadim Vereshchagin, General Director, Central Partnership
Valery Gergiev, Artistic, General Director, State Academic Mariinsky Theatre
Alexander Zhuravsky, Deputy Head of the Office of the President of the Russian Federation for Public Projects
Emir Kusturica, Film Director, Musician, Producer
Semyon Mikhaylovskiy, Rector, St. Petersburg Academy of Arts named after Ilya Repin
Mikhail Piotrovsky, General Director, The State Hermitage Museum
Mikhail Shvydkoy, Special Representative of the President of the Russian Federation for International Cultural Cooperation

Front row participants
Ruslan Kukharuk, Acting Governor of the Khanty-Mansiysk Autonomous Territory - Ugra
Yuliana Slashcheva, Chairman of the Management Board, Soyuzmultfilm Film Studio; General Director, Gorky Film Studio; Chairman of the Management Board, Russian Animated Film Association

Broadcast