Business programme

Young people form one of the most active groups in society, and play a major role in building communities. In turn, a strong community can facilitate better interaction and collaboration, focus people’s energy in constructive endeavours, and provide a career springboard. How are the public and private sectors working with young people via various communities? How is a community built, and how can doing so provide a foundation for a career? What role do higher education institutions and the government play in bringing young people together?

Moderator
Dmitry Panov, Chairman of the St. Petersburg Regional Branch and Coordinator for the North-West Federal District, Business Russia All-Russia Public Organization

Panellists
Vitaly Arbuzov, Founder, INPRO digital
Marc Carena, Managing Director, McDonald's Russia
Andrey Platonov, Deputy Director, Federal Agency for Youth Affairs (Rosmolodezh)
Tatyana Urzhumtseva, Director of the Scientific and Educational Center for the Study of China and Asian-Pacific Region Countries, Saint-Petersburg State Economic University
Damir Fattakhov, Minister of Youth Affairs of the Republic of Tatarstan

Vitaly Arbuzov

Founder, INPRO digital

Marc Carena

Managing Director, McDonald's Russia

Marc Carena is appointed General Director, McDonald’s Russia as of July 2018.
Swiss by origin Marc joined McDonald’s in August 2017 as Corporate Vice President, International Lead Markets (UK/Ireland, Germany, Australia/New Zealand, France and Canada).
Prior to joining McDonald’s Marc had an extensive experience in Retail (6,5 years) and FMCG (9 years).
Marc held increasingly senior marketing, sales and general manager positions in Nestlé spanning 10 countries across Europe, Asia and Africa, culminating as member of the European Management Committee of Nestlé Professional running South Europe (14 countries).
Thereafter Marc worked in B2B and B2C Retail for the Metro Group in senior roles in Marketing/E-commerce in Eastern Europe up to CEO of Metro Cash & Carry Croatia as well as president of the Supervisor Board of the common Metro/Spar Austria Joint Venture in Croatia
Marc graduated from the University of Berne, Switzerland, with an MA in Business Administration.
Marc has a strong track record of driving success in many countries; caring about people and using his high energy and dynamic leadership style. He brings with him strong food and retail sector experience and knowledge of the system committed to further enhance McDonald’s brand moving forward in Russia.
«I feel very honored to have received the opportunity to lead McDonald’s in Russia and to continue its 30 years history of success” - says Marc Carena.

Andrey Platonov

Deputy Director, Federal Agency for Youth Affairs (Rosmolodezh)

Tatyana Urzhumtseva

Director of the Scientific and Educational Center for the Study of China and Asian-Pacific Region Countries, Saint-Petersburg State Economic University

Damir Fattakhov

Minister of Youth Affairs of the Republic of Tatarstan

Front row participants
Aleksandr Vaino, Head of Youth Initiatives Center, Agency of Strategic Initiatives (ASI)
Ivan Komarov, Director, Platform Solutions and Online Products, Delovaya Sreda (Sberbank)
Nikita Tretyakov, Founder, LeaderCup Student Career Accelerator

Aleksandr Vaino

Head of Youth Initiatives Center, Agency of Strategic Initiatives (ASI)

Ivan Komarov

Director, Platform Solutions and Online Products, Delovaya Sreda (Sberbank)

Nikita Tretyakov

Founder, LeaderCup Student Career Accelerator