Business programme

Have Things Changed for Good? Rebooting the Content Market

17 Jun , 12:00–13:15
The Russian Economy: New Objectives and Horizons
Pavilion H, Krasnodar Region Hall

In the era of new media, the forms of content are changing and the channels of its distribution are transforming. This is a global process, which nevertheless has specific regional traits. How can content be produced and promoted in these realities with sanctions pressure, the exit of certain players from the streaming market, and the blocking of social networks? What will Russia do in this new environment? What is the government’s role and how effective is its support model with respect to the demands of business?

Susanna Alperina, Editor, Writer, Editorial Rossiyskaya Gazeta

Svetlana Balanova, Chief Executive Officer, National Media Group
Alexander Zharov, Chief Executive Officer, Gazprom-Media Holding
Marina Krasnova, General Director, VKontakte
Elena Lapina, Executive Director, ANO Internet Development Institute (IRI)
Yuliana Slashcheva, Chairman of the Management Board, Soyuzmultfilm Film Studio; General Director, Gorky Film Studio; Chairman of the Management Board, Russian Animated Film Association
Dzhanik Fayziev, General Producer, Okko
Inna Shalyto, General Director, Roskino
Danila Sharapov, General Director, Film Company Mediaslovo
Konstantin Ernst, General Director, Channel One Russia

Front row participants
Anastasia Gorelkina, General Director, KMG
Dmitry Granov, General Director,