Stimulating Demand in the Russian Consumer Market

Stimulating Demand in the Russian Consumer Market

1 June, 15:00–16:15

On the back of growing availability of domestic-made goods coupled with increasingly savvy customers who are sensitive to both price and quality, the competition to service the Russian consumer sector has heated up. What will the Russian consumer market look like as the recovery accelerates? What does business need to do to prepare for the new conditions? What can be done to stimulate consumption and what products might become the drivers of consumer demand?















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